When the CEO senses that the culture is not what it needs to be, and/or morale is low, we often act as an independent and unbiased set of eyes and ears for the CEO. We tend to listen and inquire first so we can present our outside opinion of the real state of affairs, and what actions the CEO must take to improve the situation. We do not look at this from an HR/organizational development- centric view. We look at it from the CEO’s seat.