One of the hallmarks of a top performing middle market company is their ability to control and grow their top line. They can land new customers, retain customers, expand market share and grow organically into market adjacency. It is not easy. It requires strong sales and marketing, excellent product/service development capabilities, and above and beyond customer service. We help CEOs assess their firm's level of ability to grow sales, then help them figure out where additional attention and resources must be placed.